Personally, I can understand Don Silver’s motives and actions.
He plays an active role as a market participant in the free market economy, which arises from the interplay of supply and demand in the market.
As long as there is demand, he will adjust his supply accordingly to maximise his profits. It seems he has not yet reached his peak. As long as this remains the case, he will not put an end to ‘TA’.
In a market economy, it is of significant importance that the ‘cash cow’ is milked for as long as demand – and thus the number of customers – continues to rise.
As a rule, production is only halted once the market begins to reach saturation and demand consequently falls.
Initially, a similar but differently conceived product "cash cow" is launched onto the market. This is aimed at the existing customer base, whose needs are already being met.
Don Silver is, of course, aware of this phenomenon, which is why he is currently working on two or three stories running in parallel with ‘TA’. With the help of these stories, he is testing his clientele’s willingness to embark on a ‘fresh start’ with him.
In my personal opinion, ‘Neighbourhood Encounters’ has what it takes to become a new ‘cash cow’.
It remains to be seen whether it will enjoy a similar level of success to ‘TA’.
-- PC